Meet the team

Learn more about our award-winning experts, their skill set, speciality and educational background.

  • keera ilford


    I love to make people feel fabulous! To bring out the best in them, from their inner and outer self. The whole journey with my clients is very special to me. “ Keera K Sira

    Keera has been and currently is, with Toni&Guy for 28 years. She was an educator at the London Toni&Guy academy for many years and worked in all the London salons along side Toni Mascolo, himself, before becoming a director of her own Toni&Guy salon, which is now established for almost 20years!

    Keera has worked on the LFW shows as the part of the Toni&Guy session team for over a decade and continues to, covering London and Milan fashion week, also London Fashion Week Men’s .

    Keera has extensive experience in photo shoots and has many images in publications that have gone worldwide.

    Keera is an expert on platform and has performed for many years to large audiences to deliver demos and education on hair.

    Keera’s enjoys doing bridal hair, ladies and gents hair and specialise in cutting & styling ..

    Keera has worked with many celebrities, including Martin Kemp, Roger Daultry , Isabella Blow, Imran Khan, Lorraine Chase, including super models, Erin O Connor, Alex Wyke to name just a few.. Including, a few Bollywood stars like Sharu Khan and Shaan Shahid.. gracing the front covers of Ok! Magazine. ..

  • toni ilford

    Art Director

    Toni has been in the hairdressing industry since 2000 and joined the TONI & GUY Ilford team in 2003

    Toni specialises in Afro hair including relaxing, short hair, long hair and enjoys styling long hair for hair up.

    The team at TONI & GUY Ilford would describe her as funny, professional, a diva, easy going.

    Toni's career highlights so far include Finalist for British Afro Hairdresser of the Year, Loreal colour trophy.

    Toni says "I have a love for hair, I love to put a smile on peoples faces".

    Tonis days off are Monday, Tuesday, Friday, Three Saturdays a month, Sunday.

  • Rifa Ilford

    Style Director

    Rifa has been in the hairdressing industry since 2006 and joined the TONI & GUY Ilford team in 2009

    Rifa specialises in cutting all lengths of hair, big blow drys, bridal, colour and beauty treatments and enjoys styling long hair, especially being creative with putting hair up for occasions.

    The team at TONI & GUY Ilford would describe HER as efficient, all rounder, popular, hard worker and creative.

    Rifa's career highlights so far include Essex Fashion Show, London Fashion Week, Asian Fashion Show.

    Rifa says "I love what I do, I really enjoy being creative and making people look amazing".

    Rifas days off are Wednesday, Thursday, Friday, Saturday

  • Elsa ilford

    Style Director

    Meet Elsa, she is a style director and a great asset to the TONI&GUY Ilford team. Elsa is trained in both cutting and colouring.

    Elsa has a great talent in all your hair need especially bridal and party hair.

    Elsa juggles her passion for hair with her family life and two children.

    The team would describe her as fun, dedicated and very much in to providing 100% service for all our clients.

    Elsa would love to see you!

  • Jody from Ilford


    Jody has been in the hairdressing industry since 2014 and joined the TONI & GUY Ilford team in 2016.

    Jody specialises in Perming, Keratin Treatments, reception and enjoys styling all types of hair.

    The team at TONI & GUY Ilford would describe her as friendly, welcoming, hard working and up for a challenge.

    Hairdressing is important to me because since I was a little girl it has been my dream job. When I do hair I feel like I am in my element, it makes me feel proud and happy to be who I am.

    Jiodys dayts off are Mondays, Thursday or Sunday.

  • Pam ilford

    Salon Support

    Profile coming soon

  • Victoria from Ilford


    Victoria has been in the hairdressing industry since 2002 and joined the TONI & GUY Ilford team in 2002 also.

    Victoria specialises in Reception and client care and enjoys meeting new people and making sure that our clients have a great service.

    The team at TONI & GUY Ilford would describe her as friendly, approachable, organised, experienced and part of the furniture I suppose!!!

    Even though I am not trained to do hair myself I really enjoy working within the fashion industry, I enjoy seeing the creativity of the work that my colleagues produce. I enjoy working with everyone as we have a very friendly team, I am always being encouraged to develop new skills by attending courses at the London Academy and I really enjoy this.

    Victorias days off are Saturdays

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