Paria Farzaneh London Fashion Week Men's AW19

Monday 7th January 2019 2:00pm

Join us backstage and front-row at London Fashion Week Men’s for Paria Farzaneh AW19, where International Artistic Director Luke Harris draws inspiration from American Psycho, to create an iconic slicked back look at Paria Farzaneh AW19.

The show

What’s the inspiration behind the collection?

This season, Paria is presenting a raw and deconstructed depiction of the mundanity and repetition of modern life, and the social barriers formed. This is a reflection of the state of society as it stands, where identity and function seem to have dwindled, meanwhile the need to document daily life has overtaken the need to live in the moment. Paria’s purpose within design has always been to blend her background with her experiences to seamlessly create strong pieces that will stand the test of time, whilst representing her ideologies and current thoughts. This season, these ideas are displayed in formal pieces, using both technical and traditional detailing. The show is led by sharp suits in waterproof fabrics, followed by elegant shirting with Iranian fabric piping.

What’s the inspiration behind the hair?

Inspired by the film American Psycho, hair is wet and slicked back flat to the head, complementing the glossy make-up and streamlined tailoring.

Get the look

Get the look at home using the award-winning label.m haircare range.

  1. Step 1

    Apply label.m Volume Mousse to towel dried hair and use the label.m Grooming Brush to blow-dry hair away from face.

  2. Step 2

    Apply label.m Gel into hair - section by section to the roots and use your hands to distribute throughout and comb through the top with label.m Cutting Comb.

  3. Step 3

    Using the label.m Wide Tooth comb through the front hairline, follow the shape of the head to create definition.

  4. Step 4

    Set the hair in place with diffuser set on a high heat and medium speed..

  5. Step 5

    Finish with label.m Fashion Edition Wax Spray.

Get the look using label.m


About Paria Farzaneh

  • Since the beginning, Paria's Iranian heritage has been of large influence to her collection. Paria manages to find a beautiful synergy between these...

More Paria Farzaneh shows

  • London Fashion Week Men's AW20

  • London Fashion Week Men's SS19