Velsvoir London Fashion Week Men's AW19

Sunday 6th January 2019 2:00pm

Join us backstage and front-row at London Fashion Week Men’s for Velsvoir AW19, where International Artistic Director Louis Maharaj takes inspiration from the late 70s and early 80s to complement the bold tailored silhouettes In the collection.

The show

What’s the inspiration behind the collection?

Velsvoir AW19 explores the concept of revival, disseminating classic ideas in menswear and adapting the romantic notions of eloquence and heritage for the new wave. This sees very sharp, bold notes of gentleman's tailoring with a slim, sleek silhouette. This season encapsulates a variety of dark wool fabrics in tones of black, charcoal, midnight and navy, inspired by fluctuating design and a utilitarian approach to menswear.

What’s the inspiration behind the hair?

The hair this season draws from the late 70s and early 80s to complement the bold tailored silhouettes. This collection blends effortless adventure with timeless design, encapsulated by the crossing eras. Merging elements of iconic hairstyles like the 70s rockstar waves along with 80s curls and a lot of soul.

Get the look

Get the look at home using the award-winning label.m haircare range.

Step 1

Create a curved parting in an ‘S’ shape.
Step 2

Dampen with water then apply label.m Curl Define Foam section by section to create a structured curl.
Step 3

Create finger waves around the hairline starting at the roots. Keep the ends loose to create a contrast in textures from structured to soft. Clip in place.
Step 4

Take sections around the rest of the head and wrap around your finger to create individual curls. Dry hair using label.m Magic Diffuser..
Step 5

Remove the clips and gently break the curls up with your fingers before scrunching in label.m Curl Define Souffle.
Step 6

Finish with label.m Curl Define Shine Top Coat.