E. Tautz London Fashion Week Men's AW20

Saturday 4th January at 7pm

Backstage at London Fashion Week Men’s with TONI&GUY International Artistic Director Philipp Haug, who created the looks for Autumn/Winter 20 at E.Tautz show using the award-winning in professional haircare range label.m.

The Hair

  • What’s the inspiration behind the hair?

    International Artistic Director Philipp Haug aligned the hair to the collection’s ideology, where each model invariably – in true E.Tautz-style, had hair which was longer in length. Giving way to the capability of reworking an undone feeling, suited to all hair textures and spotlighting individuality.

    The Collection

    What’s the inspiration behind the collection?

    No more fiddling while Rome burns. Big fashion can do ‘sustainable’, it can do ‘ethical, it can do ‘conscious’. E.Tautz clothes will not change so much from season to season that you will feel you need to buy something new. Every piece is made to last. If you love your clothes, wear them until they wear out, and when they do, FIX THEM. This collection is filled with pieces that have been fixed; darned, patched, mended, (improved?). Learn to love these repairs as evidence of a life well lived, and when your clothes can no longer be fixed, RECYCLE THEM. A large number of the pieces in the show have been made using textiles recovered from unwanted clothes that were placed in clothing recycling banks across the country.

    Get the look

    Top Tip 1

    Dampen hair with a water spray to prep achieving an undone texture and blow-dry the hairline, along with the fringe to make smooth

    Top Tip 2

    Spritz label.m Sea Salt Spray to inject more texture and separation – whilst keeping the sides narrow and pulling fringe forward slightly

    Top Tip 3

    For a controlled undone look, finish by gently diffusing over the top of the head

    Hero Products


    About E. Tautz

    • Designed by Patrick Grant, E. Tautz is Saville Row tailoring at its finest, incorporating sporting and military undertones, as well as including more...

    More E. Tautz shows

    • London Fashion Week Men's SS20

    • London Fashion Week Men's AW19

    • London Fashion Week Men's SS19

    • London Fashion Week Men's AW18

    • London Fashion Week Men's SS18

    • London Fashion Week Men's AW17

    • London Collections Men SS17

    • London Collections Men AW16

    • London Collections Men SS16

    • London Collections Men AW15

    • London Collections Men SS15

    • London Collections Men AW14