Jacob Birge London Fashion Week AW15

The show

Designer Inspiration
This is the first catwalk show for the Edinburgh College of Art graduate. Featured in Glamour magazine and with 21,000 Instagram followers and 26,071 fans, the young designer must be doing something right. The inspiration behind his collection was the jungle and a strong, empowered woman.

Hair Inspiration
To offset the 'power' vibe, International Artistic Director Efi Davis and the TONI&GUY Session Team created kid like plaits using label.m Volume Mousse and Hold & Gloss Spray as the key products.

Get the look

  1. Step 1

    Apply label.m Volume Mousse to the roots and blow-dry the hair smooth using a label.m Turbo Dryer 3200

  2. Step 2

    Straighten the hair using label.m Titanium Straightening Irons Pro-50

  3. Step 3

    Make a strong side parting, take two sections from the front and leave them out

  4. Step 4

    Take the remaining hair and separate into 5 sections

  5. Step 5

    Cross the hair over and under using the '5 step technique' until it resembles a plait. Finish off with label.m Hold and Gloss Spray

  6. label.m Professional Haircare must haves:

    Volume Mousse, Hold and Gloss Spray and Hairspray

  7. International Artistic Director Efi Davis and the TONI&GUY Session Tea.

About Jacob Birge

  • Using an unconventional variety of hi-tech fabrics and materials presents a clear and personal vision. This is an important element in the brand as they...