Jenn Lee London Fashion Week AW20

Friday 14th February at 1pm

Backstage at London Fashion Week with TONI&GUY International Artistic Director Daniele De Angelis where he created the looks for Autumn/Winter 2020 at Jenn Lee using the award-winning professional haircare range label.m

The Hair

  • What’s the inspiration behind the hair?

    International Artistic Director Daniele De Angelis and the TONI&GUY Session Team created a timeless and iconic slicked-back style popular on the red carpet. Hair is structured on top portraying the strength of a woman with an un-done movement through the back.

    The Collection

    What’s the inspiration behind the collection?

    For her Autumn/Winter 2020 collection, Jenn Lee aims to awaken the wild woman inside every female. Inspired by the 1992 feminist book “Women Who Run with the Wolves”, the designer wanted her debut at London Fashion Week to promote female empowerment. The collection explores modern issues around contemporary women who are still bound by traditions and stereotypes within our society. Designs encourage the belief that clothing should promote a positive message around self confidence.

    Get the look

    Top Tip 1

    Start by applying label.m Leave-in Conditioner throughout to nourish the hair and create a ‘wet look’

    Top Tip 2

    Slick back the hair by combing through label.m Gel from the roots to the crown. Allow the comb marks to be seen to add definition and structure

    Top Tip 3

    Finish by applying label.m Therapy Rejuvenating Radiance Oil to the ends for a beautiful sheen

    Hero Products


    About Jenn Lee

    • JENN LEE is an inspiring brand which seeks to liberate and empower women to express their passion, creativity and independence and unleash the wild...