Paul Costelloe London Fashion Week AW20

Monday 17th February 11.30am

Backstage at London Fashion Week with TONI&GUY International Artistic Director Indira Schauwecker where she created the looks for Autumn/Winter 2020 at Paul Costelloe using the award-winning professional haircare range label.m

The Hair

  • What’s the inspiration behind the hair?

    Following on from the designers ‘sports-luxe’ theme, International Artistic Director Indira Schauwecker and the TONI&GUY Session Team created a ‘wet look’ triple ponytail, guaranteed to last from gym through to a ‘Paul party!’

    The Collection

    What’s the inspiration behind the collection?

    ‘Make life easier, on the treadmill of Fashion’. For Autumn/Winter 2020, Paul Costelloe has created a collection for the pre and post sport city individual, conscious of their health but with comfort as the main priority. High tech bodysuits and leggings featuring in-house designed graphic prints are worn under oversized wool and tweed coats sourced from the Scottish Highlands and the lakes of Como. This is precision sportswear with a timeless beauty.

    Get the look

    Top Tip 1

    Prep hair with label.m Gel for a ‘sweaty’ wet look

    Top Tip 2

    Use a pin tail comb to divide the hair into three clean and even sections, before securing into three ponytails

    Top Tip 3

    Once hair is in section apply label.m Hairspray, place a net over the area then use a hair dryer on high heat for a smooth finish without any fly-aways

    Hero Products


    About Paul Costelloe

    • Irish-American designer Paul Costelloe is one of the most established names in British and Irish fashion. Since the establishment of the fashion house...

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