JW Anderson London Fashion Week SS23

Saturday 17th September 2022

The collection

For SS23, JW Anderson takes inspiration from a gaming arcade: a gallery of other realities, either fake or alternative, in which to fall and dive, headfirst. A parallel world of people trapped in their computers, blending with keyboards and screensavers, exploring other dimensions. Nature filtered by the digital ego, becoming a personal collateral. The arcade, after all, is not just for gamers.

The hair

The TONI&GUY Session Team supported Anthony Turner backstage in creating easy breezy California beach waves, embracing natural texture and not taking away from the model’s individuality.

Hero Backstage Products

LABEL.M Fashion Edition Blow Out Spray, LABEL.M Fashion Edition Ultimate Hairspray, LABEL.M Fashion Edition Sea Salt Spray.

Follow Us

Follow the session team backstage on instagram

About JW Anderson

  • JW Anderson is a British fashion label, founded in 2008 by Northern Irish designer Jonathan Anderson. The brand initially focused on menswear, before...