About us

Multi-award winning hairdressing brand with more than 50 years of experience in education, superior client service and haircare expertise.

Watch our brand VT
  • With more than 485 salons across 48 countries, CEO, OBE and co-founder Toni Mascolo and his brother Guy started TONI&GUY back in 1963 with a single salon in Clapham, London.


As voted for by the British public, hairdressing industry favourite TONI&GUY is a Superbrand, CoolBrand and has won 66 British Hairdressing Awards and 113 product awards.

See all of our awards

Latest news

The latest in hair, fashion and product information from the number one hairdressing brand in the world.

More stories

    A total of 44 semi-finalists from across the UK announced across 3 awards categories

    Read more


    Set in the heart of the historic Blackheath Village, in London.

    Read more

  • TONI&GUY London Fashion Week Hair Trend Report: AW19

    Celebrating 30 seasons as Official Sponsor of London Fashion Week alongside Official Haircare Product, label.m.

    Read more

Press coverage

The CoolBrand consistently features in top magazine titles and blogs including Vogue, Love, The Sunday Times Style, GQ, HJi and A Model Recommends.

See all our latest press coverage


Brand owners Toni Mascolo and Sacha Mascolo-Tarbuck and their many teams are the driving forces behind TONI&GUY’s global success.

  • Toni Mascolo
    CEO Cavaliere Ufficiale G T Mascolo OBE KCSG

    More than 50 years ago CEO, Chairman and OBE awarded Toni Mascolo and his brother took a chance and struck out on their own to start what is now regarded as the most globally successful hairdressing brand.

    Read more

  • Sacha Mascolo-Tarbuck
    TONI&GUY and label.m Global Creative Director

    As the youngest winner ever to receive a British Hairdressing Award, Sacha Mascolo-Tarbuck was destined for success. Now Global Creative Director of TONI&GUY and label.m, she is the next generation responsible for the creative vision and success of the ten-times awarded Superbrand.

    Read more

  • Art team

    Award-winning the International Artistic Team is a diverse group of the industry’s best hairdressers. Specialising in session and editorial, avant garde, barbering and much more, they represent the ten-times

  • Management team

    A team of leading professionals whose expertise range from finance and legal, through to human resources, tasked with keeping our global business in order.

  • Salon team

    Skilled professionals who coach salon owners and their teams to perform to our 'perfect salon' business blueprint. They’re expertise covers salon design, customer services, finance, education, marketing, PR and digital, retail, business law and business management.

  • Media team

    Works closely with Sacha Mascolo-Tarbuck and James Tarbuck to produce and maintain the ‘look and feel’ of most globally recognised and successful hairdressing brand in the world. Contributions are made by highly skilled professionals in the area of PR and Marketing, design, production, salon management and TV.

  • Label.m team

    Under the direction of Toni Mascolo and Sacha Mascolo-Tarbuck the team, which includes expertise in everything from business management and sales through to PR and Marketing is responsible for driving forward the brand’s continued success.


Explore our Super Services for the look you've always dreamed of. Recreate your style everyday with label.m, our professional haircare range.

  • Haircuts


  • Hair Colour

    Hair Colour

  • Keratin Smoothing Treatment

    Keratin Smoothing Treatment

  • Dry Styling

    Dry Styling

  • Mens Grooming

    Mens Grooming

  • Hair Extensions

    Hair Extensions

  • Movement & Texture

    Movement & Texture

  • Wedding Hair

    Wedding Hair

  • Afro


  • Beauty


  • Fashion Fix

    Fashion Fix

  • Express Colour

    Express Colour

  • Hair Treatments

    Hair Treatments

Want to be kept in the know?

Get signed up to the official TONI&GUY newsletter for the latest news, offers and events.

There was an error please try again.

View our Privacy Policy on details of personal data use.

Thank you

Thanks for signing up! You can look forward to receiving the latest updates from TONI&GUY direct to your inbox.