Pam Hogg London Fashion Week AW20
Sunday 16th February at 7pm
Backstage at London Fashion Week with TONI&GUY International Artistic Director Indira Schauwecker where she created the looks for Autumn/Winter 2020 at Pam Hogg using the award-winning professional haircare range label.m
The Hair
What’s the inspiration behind the hair?
International Artistic Director Indira Schauwecker and the TONI&GUY Session Team re-imagined a latex Marie Antoinette as inspiration for the hair with styles packed full of volume.
The Collection
What’s the inspiration behind the collection?
Presenting ‘Will there be a morning, will there be a mourning’ Pam goes all out for AW20 staying true to her non-conformist attitude with a mish-mash of texture and colour and biblical references seen throughout in the way of cross pendants and prints
Get the look
Top Tip 1
Create a centre, then radial parting to divide hair into four sections
Top Tip 2
Start back-combing the bottom two sections from roots to ends and inwardly roll before pinning in place either side
Top Tip 3
Use hair padding under the front section for added volume and height