Come and study at the legendary flagship London Academy
This course really is the ultimate example of TONI&GUY’s creative thinking. Designed to expose you to new ideas and approaches in the latest in hair fashion trends, you will be taught by our international artistic team. Based in London, the award-winning group travel to over 70 countries worldwide, working on shows, seminars and editorial shoots – with the best names in the world of fashion and hairdressing.
2025 Seminars
Join us for an exclusive seminar at the TONI&GUY flagship academy in London on
Monday October 13th (Salon International Weekend)
This event offers a unique opportunity to dive deep into our 2026 creative cut & colour collection. Immerse yourself in an intimate, up-close experience where you'll gain insights into the latest trends and techniques for the upcoming season. From technical know-how to trend inspirations, this session will equip you to bring the freshest styles to your salon clients.
12 – 4pm; £150 + VAT
Don't miss this cool and unforgettable experience to elevate your skills and stay ahead of the curve in the world of hair fashion!
2026 Dates
February 2nd - 4th
March 9th – 11th
April 13th - 15th
May 11th - 13th
July 6th – 8th
September 1st – 3rd (Tuesday-Thursday)
October 19th – 21st
October 26th – 28th
November 2nd – 4th
November 9th – 11th
Duration & Cost
1-3 Days
1 Day Cut or Colour Morning Demo Only* £180+VAT
1 Day Demo & Workshop £380 + VAT
2 Days Demo & Workshop £650 + VAT
3 Days Demo & Workshop £850 + VAT
*Dates On Request
The morning demonstration session is between 10am – 1pm with the afternoon workshop running from 1.45pm – 5.30pm. Training heads (blocks) or Live models are provided.